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We have just begun week 1, have a look at what we are talking about....

 

... and here is a sample of the workbook we are working through this week... 

It's not too late for you to sign up.

 

Come and join this awesome group of people who have already signed up from all over the world.

 

Keep reading to learn how... 

CREATE A MASSIVE BRAND ON LINKEDIN IN 12 WEEKS

Become a sought after influencer on LinkedIn and grow your boss brand, business and empire from the ground up.

 

Turn your connections into aligned clients...

 

even if you’re just starting out in your business journey, have zero connections and have no idea how to use this platform!

 

We begin 6th May 2019.

 

THIS IS FOR THE...

  • early stage entrepreneur and side hustler,
  • content creator,
  • online coach or
  • service based business owner...

... ready to take LinkedIn by storm!

 

IF YOU'RE READY TO...

  • show up unapologetically,
  • craft a strong personal brand online, and
  • start attracting sales with ease...

 

... then LinkedIn is THE green fields opportunity you cannot miss out on.

 

THE TIME IS NOW!

 

DID YOU KNOW...

  • there are over 500 million active users, but
  • only 1.5% of these users create content?

With over 260 million LinkedIn users logging in each month and 40% of the platform interacting daily (and growing week by week) your opportunity to be seen by your potential clients and onlookers are huge.

 

TRADING ATTENTION ON HERE IS HUGE.

 

Remember when IG and FB just started? You saw all of your friends posts and weren't hit with ads all over the place? Welcome to LinkedIn! The platform is still developing and growing into a powerful social tool where your content WILL be seen, so now is the time to make your move and establish yourself on this platform before LinkedIn becomes crowded. 

And I’ll make it so easy for you to navigate through the platform! Every step of the way you'll have a LinkedIn guide.

 

You know you have to be on LinkedIn...

You’ve been watching from the side lines and maybe dabbled in some content here and there...

 

Don't miss the boat on this program. Aligned opportunities are just waiting to find you. Are you ready to become a LinkedIn BrandBoss?

LinkedIn isn’t just for your out of date resume or to stalk your ex partners, colleagues and bosses you hated... 

 

Join me and other early stage content creators to grow your business and personal brand on LinkedIn for profitable returns. 

 

GROW YOUR PERSONAL BRAND ON THIS ALL-IN-ONE PLATFORM.

 

LinkedIn is now a creative platform hungry for new juicy content. This is a platform where you can share your message with the world through livestreams, videos, articles, audio and collaborations.

 

It’s the newest, sexiest and most dynamic platform unlike any other, with a whole new untapped market. 

 

CONVERT YOUR ONLOOKERS TO CLIENTS WHILST YOU'RE STILL BEING SEEN ON THEIR FEEDS ORGANICALLY!

 

DRAW IN ALIGNED BRAND DEALS WHILST YOU’RE STILL BEING SEEN.

 

Join the new breed of influencers that are coming up on LinkedIn.

 

Ever wanted to partner with your dream brand? Good news! Big brands are so excited to work with influencers on LinkedIn. This is your opportunity to collaborate with strategic partners as they look for your influence and expertise. LinkedIn is the new exciting space to carve out your niche and get noticed by the brands that have inspired you along the way.

 

BECOME AN INTERNATIONAL SPEAKER. 

 

Speaking opportunities are plentiful on LinkedIn. This platform is THE way to show off your credibility, your expertise through social proof. Strategic partners and event organisers are looking daily on this platform to attract the new breakthrough and next generation speakers - every day you're not showing up is a day you're not putting yourself forward for your purpose.

 

Make no mistake, unlike other platforms decision makers are on LinkedIn.

 

LinkedIn BrandBoss is the 12 week program here!

"THE ONLY FAILURE IS NOT GIVING IT A GO"

 

Want to know why your LinkedIn strategy isn’t moving the needle?

(and puh-lease, it’s not because of not having subtitles on your videos or your non professional lighting or how many times you’re commenting on other profiles.)

 

>> YOUR BRAND ISN’T CLEAR

Your message is confused and therefore so is your audience. That's why people stop watching, don't tune back in or forget to tell their friends to follow your valuable content. They're not sure what you're really about. It's my core belief that personal branding is the fine line between attracting all the soul-aligned clients and repelling all the wrong ones

 

>> YOU’RE NOT REALLY SHARING THE WHOLE TRUTH 

LinkedIn is transitioning from being a one dimensional employer/candidate platform to a dynamic brand based voice platform. The more you’re able to unleash your message without the need to filter, the more you’ll stand out. I see too many people hold back so they can be seen as "professional". Professionalism is simply being your authentic self. If you’re struggling to find true engagement (and it’s not in the numbers, but it’s in the DMs) then ask yourself, are you sharing the whole truth and being unapologetically you on LinkedIn?

 

>> YOU’RE NOT STAYING IN YOUR DAMN LANE

Why are you swerving all of the place looking at what others are doing? There ain’t no room for 'comparisonitis' kids, this is your time to shine. Triple down on your message and your offers to plant seeds where it counts. All that energy spent on wading through other peoples sites is toxic and taking away from your purpose work on the daily. Stay in your damn lane and watch your audience grow!

I’ve spent the past 12 months growing my LinkedIn community, uploaded over 500+ pieces of value add content and created a multiple six-figure business in it’s first year from personal branding on LinkedIn. My income is highly diversified thanks to the range of opportunities that have come may way thanks to LinkedIn.

 

I want to take you behind my business and show you how I did just this in LinkedIn BrandBoss. Are you in?

Introducing LinkedIn Brand Boss with Ruby Lee

 

The comprehensive 12-week LinkedIn program to grow your business, personal brand and bold message that converts onlookers into clients. 

 

Hi, I’m Ruby!

and I’m so excited to be sharing all of my knowledge, excitement and love of this platform with you in this program. 

 

I’ve collated and created a 12-week course on everything I can teach you since growing an aligned and engaged community of 25,000+ followers. 

 

Initially I was sceptical about how LinkedIn could help me grow my side hustle, but in March 2018, I decided to give the platform a red hot crack for 90 days.

 

Everyday, I showed up on LinkedIn and the results exceeded my expectations. Thanks to LinkedIn I attracted some absolutely out of this world opportunities and successes including:

 

>> creating a business from the ground up,

>> making multiple six-figure business in it’s first 12 months,

>> selling out group courses and 1:1 coaching programs,

>> locking in 5-figure brand deals,

>> being invited to speak on live TV,

>> being featured in news publications.

>> invited to speak at over 40 stages all around the world,

>> working with brands as an influencer,

>> running workshops for employers,

 

AND SO MUCH MORE. I'll also add all of these opportunities came to me organically. 

 

I have bundled ALL of my experience, knowledge and expertise into this 12-week program - LinkedIn BrandBoss.

 

Over this time you’ll be implementing, learning, testing, having fun and creating a brand that you’re excited to stand by.

 

You’ll be well and truly mastering the flow of LinkedIn content creation and monetising in a new exciting way in 90 days, just like I did.

 

THIS IS THE FIRST LINKEDIN PROGRAM out there that also feels like a tribe. 

 

It’s not just a course it’s a newfound community of early entrepreneurs and first movers on LinkedIn making it HUGE. 

It’s unlike any other course because it’s here to teach you...

 

HOW TO BECOME BETTER AT SELLING WITH EASE WITHOUT THE ICKY SALES TECHNIQUES.

 

Attract thousands to click through to your sales page with the relevancy of your message. Share your offers, sell your courses and be a magnet to your aligned clients. I’ll show you how I generated $65k in 65 days and launched courses consistently that are a "hell yes" for my most perfect clients. 

COACHING AND SERVICE BASED FOCUSED.

 

This program is made for the early stage entrepreneur focused on building service based online empires. This program will cover how you can build your training/ educational/ coaching brand into an international one. 

 

Contrary to other LinkedIn courses that teach you how to lead generate with generic copy & paste messages and robotic methods to ‘get the sale’, this course is made for heart-led, purpose-centred business hustlers ready to brand like a boss and attract alllll the right clients like magnet. 

 

 

IMMERSIVE 12 WEEK GROUP EXPERIENCE FOR ALL THE ACCOUNTABILITY 

 

>> This is the first time I've launched a comprehensive LinkedIn course. This content has only been shared with my 1-1 private coaching clients.

>> 12-weeks working diving deep with me 1-1 as your guide, mentor and expert LinkedIn coach.

>> Each module will be delivered live week-on-week and you’ll have exclusive access to me via group calls, hot seats and options to unlock direct voice messaging with me (this is the only round I'll be on all calls live)

>> You’ll also have access to the LBB Members Only Arena so you’ll be able to connect exclusively with one another, keep on track with your accountability goals with weekly prompts and be uplifted even in the most challenging moments.

 

THE INVESTMENT OPTIONS

Classic Option

$1,111

 

>> 11x Live Video trainings

>> Ongoing interaction in the exclusive Facebook Group

>> Workbooks and downloadable resources to ensure you implement the learnings into your business.

>> Access to the LinkedIn BrandBoss portal where all the content will be housed for you with lifetime access.

>> And direct access to me via the private FB group where you can ask me anything over the 12 weeks.

Red Carpet Option

$1,997

 

EVERYTHING in the Classic Option, plus:

 

>> 24/7 access to me via Facebook voice messaging. Send me a question or voice message and I'll get back to you in priority time. It's like having your business coach on speed dial. Clients absolutely LOVE this feature!

>> One 60-minute private coaching video call with me to deep dive into your LinkedIn strategy.

>> Annual access to Own Your Hustle VIP - my exclusive monthly membership for side hustlers.

OUR 12 WEEKS TOGETHER

WEEK ONE - 6th May 2019

THE NEW SCHOOL WAY OF PERSONAL BRANDING 

 

We’re launching into the core of why you’re here and how to identify your ideal audience on this platform through authentic personal branding. 

 

The reality is LinkedIn is growing and FAST!

 

So we begin by recoding your understanding of LinkedIn and all of it’s fun quirks and qualities. We also look at your values, what you stand for and how to own your truth to set you on the path of being a LinkedIn Brand Boss. 

 

Inside the module: 

>> Discover your brand pillars and personal values.

>> Learn how to share them and attract your audience with your message.

>> Cut through the noise and be seen and heard for what you stand for and what you don’t stand for.

 

… PLUS more juicy goodness of course! 

 

 

WEEK TWO - 13th May 2019

YOUR LINKEDIN PROFILE REVIEW

 

I know what you’re thinking, profile advice is overcooked and overdone.

 

But think of it this way. This is your landing page, the first impression your clients will have of your business. 

 

Inside the module:

>> A profile refresh. Everything from your title, your summary and your photo counts. We'll use what we've discovered in week one as a basis to strengthen your message to grow your leads via LinkedIn.

>> Profile hacks to convert passerby's into interested clients. 

>> Your posts, activity and articles are clues to what your personal brand represents. Let’s put this under the microscope and see what others in the group think of your brand.

 

… PLUS more juicy goodness of course! 

 

 

WEEK THREE - 20th May 2019

STEP INTO THE LIMELIGHT

 

We’re certainly not waiting until the end of the 12 weeks to launch your personal brand on LinkedIn. It’s starting right here and right now.

 

This week we focus on a 7-day kickoff challenge and daily content creation. At this point it’s not about getting super strategic but more about getting you on the bike and pedalling. This is a breakthrough week - we face fears, insecurities and all of the excuses you've been making up for yourself! 

 

If you're already creating content - this week is all about alignment and helping your audience gain clarity on your message again. 

 

Inside the module:

>> Your '7 days to launch on LinkedIn' plan.

>> Get yourself use to the platform and start reconnecting and being seen again by your close connections.

>> Step into the limelight and feel into the fears, the fun, the moments of doubt. We’ll all be right here as a community to support one another. 

>> Start sharing your work and getting used to answering the question “what is it your business does exactly?” with confidence and pride. 

 

… PLUS more juicy goodness of course! 

 

 

WEEK FOUR - 27th May 2019

DEVELOPING YOUR CONTENT STRATEGY & MONETISE

 

THIS is where I share all of my content creation strategies with you. From the on-the-go documentation insights right through to how I launch programs, courses and services on LinkedIn with ease and flow.

 

Here I’ll show you how you start becoming a money making LinkedIn content creator.

 

Inside the module:

>> Crafting your message around your offer and creating a path to excitement for your prospective clients to follow.

>> Helping you create content native for LinkedIn (because it IS so different to the other platforms!).

>> Developing your customer journey from the moment they meet you online. I’ll talk about how I’ve drawn in aligned fans who buy all of my programs (honestly my customer lifetime value is incredible because of this).

>> Creating leads, converting to sales without the ick of dodgy sales techniques and the like. Ain’t nobody has tolerance or room for that! I’ll show you how to do it the BrandBoss way which led me to bringing in $100k in the first 100 days of showing up on LinkedIn. 

 

… PLUS more juicy goodness of course! 

 

 

WEEK FIVE - 3rd June 2019

CREATING AN ALIGNED CLIENT BASE AND RAVING FANS 

 

By now you’ll be experiencing some peaks in your engagement and traffic. It’s exciting but really it’s NOT ABOUT THE NUMBERS!

 

I will be saying this a lot in our time together - the metrics mean peanuts if your clients are not aligned. I’ve seen too many LinkedIn content creators build businesses that feel so out of alignment that they end up in burnout or hating their hustles.

 

Inside the module:

>> How to start standing up for what you believe in and avoid building a client base that doesn't get you. 

>> The more you’re sending out a message for what you don’t stand for, the more you’ll create clarity and alignment for your business.

>> Treating your tribe like kings and queens - this is why I’ve consistently not only gained clients but I retain them. The Own Your Hustle tribe are my people, my support and my clients. I want to show you how I’ve continued to strengthen my message and why my most aligned clients follow me allllll day, everyday. 

 

… PLUS more juicy goodness of course! 

 

WEEK SIX - 10th June 2019

USING MULTI SOCIAL PLATFORMS TO GROW YOUR BUSINESS & EXTEND YOUR LINKEDIN REACH

 

Have you heard that you need one platform to boost another? Well, from personal experience it’s never felt truer. Dominating on LinkedIn without other platforms can happen but the growth will be slower. So let’s look at some of your other social platforms such as IG, Podcasting and FB to help leverage and cross pollinate into LinkedIn land. 

 

Inside the module: 

>> Let’s look into how your other social platforms can seamlessly flow into the awesome work you’re doing on LinkedIn. 

>> Discover how to repurpose your content and custom design it for your LinkedIn audience.

>> LinkedIn content will be different to other platforms so let’s look at how engagement here translates to helping your audience know you better and see a different side to your work. 

>> Using booster platforms to growth hack and gain ENGAGED followers without the use of engagement pods and fake likes. This is the real deal. Yes, organic is slower but deeper and richer. I’ll share my experiences here and let you in on my little black book of my social media strategy tips! 

 

… PLUS more juicy goodness of course! 

 

 

WEEK SEVEN - 17th June 2019

BECOME A RECOGNISED COACH & SOUGHT AFTER MENTOR

 

My private clients sign themselves up with ease. They pay me $1,000’s with no questions asked, without consultation calls and without the need to convert the sale. They do this because my content speaks to them. Let me show you how you can do the same. 

 

Inside the module:

>> How your personal brand is also a magnet. 

>> Gain market share on LinkedIn for your niche within 6 months like I did. Within this time I was crowed “Side Hustle Queen” or “LinkedIn’s #1 energy source” or “LinkedIn Content Queen” from my followers all around the world. I’ll show you how to carve out your stake as a recognised expert, coach and sought after mentor with these key tips. 

 

… PLUS more juicy goodness of course! 

 

 

WEEK EIGHT - 24th June 2019

BECOME AN IN-DEMAND SPEAKER

 

How’s the heart rate when I say you’re not that far away from gaining speaking opportunities? I know this first hand because within a month of showing up online, I received my first ever speaking opportunity. Let’s beef up more speaking gigs and get that on your entrepreneurial resume - stat!

 

Inside the module:

>> I’ll be sharing with you my best selling masterclass ‘All of the Lights’ (this is a pre recorded live training + workbook). 

>> Full swipe files to access my speaker bio and templates on how to write your own PR kit.

>> Audio training made just for you in LinkedIn BrandBoss.

 

… PLUS more juicy goodness of course! 

 

 

WEEK NINE - 1st July 2019

HOW TO BE AN INFLUENCER & PARTNERING WITH BRANDS

 

I’ve worked with some of the world’s leading brands including Indeed.com, National Australia Bank, VICE Media and Neustar. All of these brands have been incredible partners and all found me through LinkedIn content. This week, I’ll be taking you through how to message to your LinkedIn audience during a brand or influencer partnership. 

 

Inside the module:

>> Types of influencer marketing options for LinkedIn.

>> How to negotiate and leverage a brand deal without compromising yours. Learn how to enhance your personal brand when accepting a brand ambassadorship with another brand.

>> How to attract these opportunities to grow your own personal brand.

 

… PLUS more juicy goodness of course! 

 

 

WEEK TEN - 9th July 2019

CONSISTENCY IN THE FACE OF THE CBF’S

 

If content is king, then consistency is queen. Ignore the queen and the king hears about it. I’ve created more than 450 videos since committing to my 90-day plan and whilst not everyday was a video, I still commented, posted and had a presence on the platform daily. 

 

Inside the module:

>> I’ll be taking you through how I do this even when you Can't Be Fooked.

>> Also a deeper Q&A for those in the community who are feeling it especially as we head towards the end of our time together! 

 

… PLUS more juicy goodness of course! 

 

 

WEEK ELEVEN - 16th July 2019

GROWTH HACKS

 

It’s week 11 and now that you've flexed your LinkedIn BrandBoss muscles, we get to talk about some fun growth tips and hacks. I hit 1.3 million views on one post I made in 2019. I’ll talk you through what this meant for my business, how I achieved it and other cool growth hacks I’ve used to gain followers consistently on LinkedIn. 

 

Inside the module:

>> Let’s chat about the LinkedIn algorithm.

>> What not to do when it comes to growing your personal brand on LinkedIn and the dodgy AF behaviours I’ve noticed that do more damage than good.

>> I’ll show you how I grew organically without a bag of magic tricks.

>> Let’s talk about how to leverage articles, comments, LinkedIn lives, repurposing etc.

 

… PLUS more juicy goodness of course! 

 

 

WEEK TWELVE - 24th July 2019

YOU ARE AT THE LINKEDIN BRAND BOSS GRADUATION & CELEBRATION

 

Here we’ll be summing up our epic 12 weeks together. I’ll be inviting some members to join me on my podcast to talk about your LinkedIn BrandBoss journey and the discoveries you’ve made along the way about your own personal brand, your business growth and your success.

 

Inside the module:

>> This is not the end but just the beginning - I will elaborate where to from here.

>> I’ll be releasing a very special announcement at the end of this course that will help your business grow, your brand be seen around the world and how I can help you in your early entrepreneurship journey. 

 

Let’s celebrate you becoming a LinkedIn BrandBoss!

LINKEDIN BRANDBOSS is perfect for you if:

  • You’re an early stage entrepreneur or side hustler excited to step up on LinkedIn.
  • You are seeking clarity on your personal brand and how to use it’s full power & potential on LinkedIn.
  • You’re ready to monetise and make some serious strides in your earnings and growing an online service based business.
  • You’re unclear how to navigate through a professional platform like LinkedIn as you would do on IG or FB.
  • You suffer from "don't know what to post" syndrome and you’re seeking a LinkedIn community to lean on.
  • You’re a new entrepreneur curious and ready to fast track your learning about how personal branding works for this platform.
  • You’re afraid to start selling to the LinkedIn audience even if you know your tribe is ready to hear your offer.

 

If you’ve mentally ticked any one of the above statements, then I would love to have you in LinkedIn BrandBoss!

 

 

LOGISTICS & HOW WE’LL BE HITTING PLAY ON THIS EPIC 12-WEEKS TOGETHER.

 

  • We start on the 6th of May.
  • Live times will be announced in the private Members Only Arena (MOA) for LinkedIn BrandBoss members.
  • Access to the MOA is via a private Facebook Group. 
  • You will also receive lifetime access to the LinkedIn BrandBoss portal.
  • Even as this program grows, changes to LinkedIn occurs, new modules are added and new intakes of people flow in, you can continue to give and receive support, mentor and be a part of the alumni community.

 

This is truly the LinkedIn program that will keep on giving. This is THE personal brand program that will help your brand shine bright on LinkedIn. 

 

I am looking forward to welcoming you to this incredible new program made just for the LinkedIn BrandBoss!

 

FAQ.

 

Will I have access to the course as soon as I purchase the program?

No. This program is delivered live! It’s the only time I will run this live week-by-week and we begin on the 6th of May 2019.


All the content will be delivered over 12 weeks from the 6th of May 2019 until the 24th July 2019, and within this time you’ll receive the weekly trainings, group support through the Members Only Arena and Red Carpet treatment (if you chose to upgrade). If you have more questions, please reach out to my team via support@rubylee.co.

 

From the 24th July 2019 the course will have been fully delivered and you will have complete access to all the replays and resources for life. You can decide to do it all over again if you want.


What if I can’t keep up week by week or if I’m away for a part of the course content?

It’s all good. We’ll be running live classes but that doesn’t mean you have to attend it live. With timezone differences and busy schedules I’ve got you covered. You’ll have lifetime access to course and Members Only Arena even after the live training times close. This means you’re able to watch the replays when it’s most convenient! The only part that concludes is the Red Carpet Upgrade Option of unlimited voice messaging. This closes on the 24th of July 2019.

 

Will you be hands on as a coach during this time or is it all at arms length?

I’m an all-in kinda gal. This means you’ll be able to tag me in the Members Only Arena, you’ll also be able to ask me questions in the live trainings and of course if you’ve upgraded to Red Carpet you’ll have voice message access to me over the 12 weeks.

 

This will be the most hands-on and involved round of LinkedIn BrandBoss for me.

 

When will you run this course again?

The program will be most likely re-opened again for Wave2 in late August 2019. However, I won’t be showing up every week live like I will be for this round and the price will likely increase as I add to the content. Even more reason to join this round if you’re able to invest to enjoy the full interaction of the livestreams.


Do I need to have started a side hustle or business to benefit from this course? What if I just want to use LinkedIn to find a job?

This program is designed for business owners or future business owners. This means all the content is focused on growing your personal brand in order to attract clients to your paid service or product.

 

If you’re on the job hunt this isn’t the best fit program for you. If you’re just starting out in your side hustle then this is perfect as you can learn the ropes and apply the program right away.

 

My employer doesn't know I have a side hustle, can I still do this course?

This course isn’t about how to dodge your employer on the platform so you can secretly build a side business. You will not experience the full power of the program if you are half hiding from your boss. I encourage you to have an open and transparent discussion with your boss before the program (if required) so you’re not feeling left behind when others in the group are fully showing up for their personal brands, proud and powerful! I believe in you and back you my love x.

 

Does it matter what sort of side hustle I have?

My experience is with services based businesses rather than physical goods. Not to say that the principles I teach cannot apply - you decide from here if I'm the right coach for you :)


How much training and implementation is there week by week?

There will be a 45 to 60-min training each week. From there it’s up to you how much time you want to spend implementing. The homework is completely self paced so you can jump into it whenever you choose however I do encourage you to give each of the weekly prompts a good crack to get the most from the live group energy.

 

Can you guarantee my results?

I pledge to fully show up as your LinkedIn coach over these next 12-weeks, however results will vary with each individual and how much time/ investment in energy and focus you choose to put in - therefore there is no guarantee. If you’re here to show up and boldly commit to being a LinkedIn BrandBoss your brand will see results and you’ll start to plant all the seeds required to build a thriving name for yourself on this platform. With this energy comes massive results.


What if I’d like private coaching during these 12 weeks?

I’d recommend you upgrade to the Red Carpet option as you’ll get 12 weeks of voice support (via Facebook Messenger) and also a bonus 60-minute coaching call which you can use anytime during the 12 week period and before the 24th July 2019.

 

Say hi over on my socials:

Not sure where to start?

Check out the free OWN YOUR HUSTLE membership.

 

There's stacks of juicy content to help your side hustle flourish. 

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