An immersive ongoing coaching experience that gives you all the confidence to:

>> shape your personal brand,

>> share your message,

>> sell to your soul-aligned clients,

 

and make an impact all through the power of LinkedIn.

 

JOIN THE ONLINE COACHING EXPERIENCE THAT IS THE

LINKEDIN BRANDBOSS ACADEMY

 

When you're ready to brand like a boss and attract alllll the right clients like a magnet, then the LBB Academy is the right place.

 

This academy is made for the early stage entrepreneur focused on building a service based or online coaching business.

 

Contrary to other LinkedIn courses that teach you how to lead generate with generic copy & paste messages and robotic methods to ‘get the sale’, this academy is made for the entrepreneur with the soul-led and purpose-built business.

 

Learn to become a sought after influencer on LinkedIn and grow your brand, business and aligned community from the ground up.

 

Turn your network connections into soul-clients...

 

even if you’re just starting out in your business journey, or even starting from scratch and have no idea how to use this platform - this academy is perfect for you!

 

The LBB Academy is immersive and interactive with so much coachable content and a community ready to cheer you on.

 

Welcome to the LBB Academy.

Facilitated by Ruby Lee, as seen on:

HI, I’M RUBY!

 

And I’m so excited to be sharing all of my knowledge, excitement and love of the LinkedIn platform with you in this program. 

 

Initially, I was sceptical about how LinkedIn could help me grow my business but other platforms like Instagram and Facebook were saturated. My message wasn’t getting heard on them, just drowned out in a sea of noise.

 

At the time I had no budget for a Facebook Ads campaign or other paid marketing activities.

 

I felt stuck.

 

If only there was another platform that had a generous algorithm to promote my brand organically and at no cost.

(Cut to LinkedIn jumping up and down in the background shouting “pick me, pick me”.)

 

The thing was, I kept being drawn to LinkedIn. 

 

I used it extensively when I was a recruiter, I knew it had the functionality to help my business, I knew it provided a massive opportunity but I would always talk myself out of posting in there. 

 

To put it plainly, I was fearful...

 

… to the fear of getting on video...

 

... to the fear of not having the credibility to attract clients…

 

... but most of all, the fear of what people would think of me 😱.

 

That was a big one for me! 

 

What would my former colleagues and peers say if I started showing who I really was on LinkedIn!??

 

After all, LinkedIn is a “professional” networking and resume platform, not a space for me to showcase my personal brand and business.

 

Oh, how wrong I was!

 

It took many months to find the courage, but sometime in March 2018, I decided to give LinkedIn a red hot crack. 

I decided I’d really test to see if I could make LinkedIn work for me, my personal brand and my business. I decided every day for 90 days, I’d show up on LinkedIn by either posting a video, photo or article and then assess.

And can I say, the results exceeded my expectations! 

 

Thanks to LinkedIn I attracted some absolutely out of this world opportunities and successes including:

 

>> creating a business from the ground up,

>> making a multiple six-figure business in my first 12 months,

>> selling out group courses and 1:1 coaching programs,

>> locking in 5-figure brand deals,

>> being invited to speak on live TV,

>> being featured in news publications,

>> invited to speak on over 40 stages all around the world,

>> working with brands as an influencer,

>> running workshops for employers,

AND SO MUCH MORE. 

 

I'll also add all of these opportunities came to me organically ie no financial cost to me.

 

There has never been a better time to grow your business on LinkedIn.

 

And that's because...

 

LinkedIn now is a content creation platform.

 

You are probably seeing the other social platforms becoming overcrowded but with LinkedIn there is a huge opportunity and you're thinking, "how do I take advantage of this?".

 

Perhaps you have even tried posting to LinkedIn but without much "return on investment", so to speak. You want to know how to move the needle.

 

Well, the core reasons LinkedIn is not working for you is because:

 

>> Your personal brand isn't clear

 

>> You're not really clear on what you're selling

 

>> You are consuming more than you are creating

 

It's time for you to stand out, share your message and shape your personal brand on LinkedIn to draw in those aligned opportunities for your hustle.

STAND OUT, SHARE YOUR MESSAGE AND SHAPE YOUR PERSONAL BRAND ON LINKEDIN.

 

Join the LBB Academy and receive:

 

>> thirteen core modules to up-level your LinkedIn game. There is 6-months worth of content with workbooks and downloadable resources to ensure you implement the learnings as you progress.

 

>> an exclusive invitation to live monthly training and Q & A sessions so you can ask Ruby any question about the module you are completing or any other question you have about LinkedIn and your business. Replays of these sessions will be made available should you miss the live session.

 

>> a private community of other LinkedIn BrandBosses where we will communicate regularly through a private Facebook Group, including interactive coaching threads to learn and support each other.

 

 

An immersive ongoing online coaching experience that gives you all the confidence to:

>> shape your personal brand,

>> share your message,

>> sell to your soul-aligned clients, 

and make an impact all through the power of LinkedIn.

 

 

YOU, ME, LINKEDIN

 

Here is breakdown of the modules inside:

 

MODULE ONE

THE NEW SCHOOL WAY OF PERSONAL BRANDING 

We’re launching into the core of why you’re here and how to identify your ideal audience on this platform through authentic personal branding. 

 

The reality is LinkedIn is growing and FAST!

 

So we begin by recoding your understanding of LinkedIn and all of it’s fun quirks and qualities. We also look at your values, what you stand for and how to own your truth to set you on the path of being a BrandBoss. 

 

MODULE TWO

YOUR LINKEDIN PROFILE REVIEW

I know what you’re thinking, profile advice is overcooked and overdone.

 

But think of it this way. This is your landing page, the first impression your clients will have of your business. 

 

MODULE THREE

STEP INTO THE LIMELIGHT

We’re certainly not waiting on the sidelines to launch your personal brand on LinkedIn. It’s starting right here and right now.

 

This week we focus on a 7-day kickoff challenge and daily content creation. At this point it’s not about getting super strategic but more about getting you on the bike and pedalling. This is a breakthrough week - we face fears, insecurities and all of the excuses you've been making up for yourself! 

 

If you're already creating content - this week is all about alignment and helping your audience gain clarity on your message again. 

 

MODULE FOUR

DEVELOPING YOUR CONTENT STRATEGY & MONETISE

THIS is where I share all of my content creation strategies with you. From the on-the-go documentation insights right through to how I launch programs, courses and services on LinkedIn with ease and flow.

 

Here, I’ll show you how you start becoming a money making LinkedIn content creator.

 

MODULE FIVE

CREATING AN ALIGNED CLIENT BASE AND RAVING FANS 

By now you’ll be experiencing some peaks in your engagement and traffic. It’s exciting but really it’s NOT ABOUT THE NUMBERS!

 

I will be saying this a lot in our time together - the metrics mean peanuts if your clients are not aligned. I’ve seen too many LinkedIn content creators build businesses that feel so out of alignment that they end up in burnout or hating their hustles.

 

MODULE SIX

USING MULTI SOCIAL PLATFORMS TO GROW YOUR BUSINESS & EXTEND YOUR LINKEDIN REACH 

Have you heard that you need one platform to boost another?

 

Well, from personal experience it’s never felt truer. Dominating on LinkedIn without other platforms can happen but the growth will be slower. So let’s look at some of your other social platforms such as IG, Podcasting and FB to help leverage and cross pollinate into LinkedIn land.

 

MODULE SEVEN

BECOME A RECOGNISED COACH & SOUGHT AFTER MENTOR

My private clients sign themselves up with ease. They pay me $1,000’s with no questions asked, without consultation calls and without the need to convert the sale. They do this because my content speaks to them. Let me show you how you can do the same. 

 

MODULE EIGHT

BECOME AN IN-DEMAND SPEAKER

Becoming a speaker has opened up so many doors for me.

 

From free local speaking gigs to being paid as an international speaker, LinkedIn is an excellent source of leads for amplifying your speaker career.

 

MODULE NINE

HOW TO BE AN INFLUENCER & WORK WITH BRANDS

I’ve worked with some big brands including Indeed.com, National Australia Bank and VICE Media. All of these brands have been incredible partners and all found me through LinkedIn content.

 

This module, I’ll be taking you through how to message to your LinkedIn audience during a brand or influencer partnership.

 

MODULE TEN

LINKEDIN CONSISTENCY IN THE FACE OF THE CBFs

If content is king, then consistency is queen.

 

Ignore the queen and the king hears about it. I’ve created more than 450 videos since committing to my 90-day plan and whilst not everyday was a video, I still commented, posted and had a presence on the platform daily.

 

MODULE ELEVEN

LINKEDIN GROWTH HACKS

Now that you've flexed your LinkedIn BrandBoss muscles, we get to talk about some fun growth tips and hacks.

 

I hit 1.3 million views on one post I made in 2019. I’ll talk you through what this meant for my business, how I achieved it and other cool growth hacks I’ve used to gain followers consistently on LinkedIn.

 

MODULE TWELVE

CRAFTING YOUR MESSAGE

If you want 'soul-aligned' clients then you need to speak from your soul. It's the only way to attract customers that truly resonate with your message.

 

In this module we dive deep into crafting your message for LinkedIn.

 

MODULE THIRTEEN

CALL TO ACTIONS

Call-To-Actions are so important to your business as it inspires your audience to action and identifies potential customers for your business.

 

In this module I share my most effective CTA's that I use for the LinkedIn platform.

 

AND SO MUCH MORE!

 

THE LBB ACADEMY IS FOR THE...

  • Early stage entrepreneur, side hustler, content creator, online coach, and service based business owner excited to step up on LinkedIn.
  • You are seeking clarity on your personal brand and how to use it’s full power & potential on LinkedIn.
  • You’re ready to monetise and make some serious strides in your earnings and growing an online business.
  • You’re unclear how to navigate through a professional platform like LinkedIn as you know it's different to Instagram or Facebook.
  • You suffer from "don't know what to post" syndrome and you’re seeking a LinkedIn community to lean on.
  • You’re a new entrepreneur curious and ready to fast-track your learning about how personal branding works on this platform.
  • You’re afraid to start selling to your LinkedIn audience even though you know your tribe is ready to hear your offer.

 

If you’ve mentally ticked any one of the above statements, then I would love to have you in BrandBoss!

AND IF YOU'RE READY TO...

  • show up unapologetically,
  • craft a strong personal brand online,
  • start attracting sales with ease, and
  • ready to take LinkedIn by storm, then

 

LinkedIn is THE greenfield opportunity you cannot miss out on. The time is now!

 

HOWEVER THIS IS NOT FOR YOU IF...

  • you're expecting a quick fix,
  • want instant results and sales,
  • don't like supporting others and lifting them up, and
  • not prepared to put in the work, try new things and show up online.

 

LBB ACADEMY

INVESTMENT OPTIONS

>> 13x video trainings with workbooks and downloadable resources to help you implement the learnings into your business over the 6 months. 

 

>> Be part of a community of other LinkedIn BrandBosses. We have a dedicated Facebook group where we all communicate daily and support each other.

 

>> 60 minute monthly live Q&A sessions where you can ask me anything hosted in the private Facebook group (replays available).

 

>> Monthly coaching threads and challenges to participate in.  

 

>> Full access to all material for 6-months with the option of continuing on a month-to-month basis to continue your access to all the content and the private Facebook group.

All prices quoted in USD.

 

WHAT OTHERS ARE SAYING...

 

SNEAK PEEK

 

Module 1 looks a little like this...

 

 

... and here is a sample of the workbook we are working through in the first week... 

 

This is just the tip of the iceberg in terms of content and value!

FAQ

 

Will I have access to the academy as soon as I purchase the program?

Yes, you get access to the private Facebook group and all the coaching modules which are stored in the LBB Academy portal.

 

When will you run this as a live group coaching program again?

The LBB Academy is always "live".

 

I do regular (at least monthly) live Q & As, exclusively for members of the LBB Academy. There is also coaching threads to get involved, exclusive LinkedIn training, its all happening in this Academy baby!

 

But why LinkedIn?

Because there are over 500 million active users on LinkedIn, but less than 0.5% of these users create content on a weekly basis.

 

What an opportunity to be seen and heard!

 

LinkedIn isn’t just for your out of date resume or to stalk your ex partners, colleagues and bosses (ok, maybe a bit of that!).

 

LinkedIn has had a makeover and it's become the hottest, sexiest and most dynamic platform to raise your personal brand online and create opportunities for yourself.

 

Remember when IG and FB launched? You could see your friends posts without being hit with ads? Welcome to LinkedIn!

 

The platform is still developing and growing into a powerful sales tool where your content WILL be seen. Now is the time to make your move and establish yourself on this platform to help all of your clients find you and your mission.

 

Do I need to have started a side hustle or business to benefit from this course? What if I just want to use LinkedIn to find a job?

This academy is designed for business owners or future business owners. This means all the content is focused on growing your personal brand in order to attract clients to your paid service or product through utilising LinkedIn.

 

If you’re on the job hunt this isn’t the best fit program for you. If you’re just starting out in your side hustle then this is perfect as you can learn the LinkedIn ropes and apply the program right away.

 

My employer doesn't know I have a side hustle, can I still join?

You will not experience the full power of the program if you are half hiding from your boss. If in doubt, I encourage you to have an open and transparent discussion with your employer before signing up so you can implement the full teachings of the LBB Academy.

 

Does it matter what sort of business I have?

My experience is with services based businesses rather than physical goods. Not to say that the principles I teach cannot apply - you decide from here if I'm the right coach for you :)


How much training and implementation is there week by week?

The core modules are designed to be completed over 2 weeks. I recommend you invest at least 2 -3 hours per week implementing.

 

The homework is completely self paced so you can jump into it whenever you choose however I do encourage you to complete it within two weeks so that you are ready for the next module and get that all important momentum.

 

Can you guarantee my results?

I pledge to fully show up as your LinkedIn coach when creating and delivering this course however results will vary with each individual and how much time and investment in energy and focus you choose to put in - therefore there is no guarantee.

 

If you’re here to show up and boldly commit to being a LinkedIn BrandBoss then you’ll start to plant all the seeds required to grow a thriving name for yourself on the LinkedIn platform. With this energy comes massive results.

 

If you have more questions, please reach out to my team via support@rubylee.co

 

COME AND SAY HELLO OVER ON MY SOCIALS:

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